ulrich@ulimativ:~$ portfolio

Building useful things on the internet_

Small apps, Chrome extensions, experiments and tools — built fast, built lean, built to solve real-world problems.

I'm Ulrich Raab — a marketing executive by profession, a builder by curiosity. On ulrichraab.eu, I write about brands, leadership and media. On ulimativ.dev, I ship code.

# ─────────────────────────

$ cat about.txt

I did not study computer science. I'm not a full-time developer. And I don't pretend to be one.

But I've been coding since the late 90s — starting with HTML and PHP, building things out of curiosity.

ulimativ.dev is where I turn friction into software, test ideas quickly, build micro-tools, explore AI workflows and learn in public.

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> ls -la projects/

$ linkedin-network-mapper

Get to know your LinkedIn Network.

LIVE
$ site-notes

Google Chrome Extension - take Notes from Websites in your Browser.

Chrome Extension
$ family-tree-navigator

For the genalogists out there. Who know GEDCOM.

EXPERIMENTAL

/* More projects coming soon — I'm building in public. */

# ─────────────────────────

// builder-philosophy.js

  • MVP over perfection
  • Real problems first
  • Privacy by design
  • AI as co-pilot
  • Ship fast
# ─────────────────────────

$ git log --reverse --oneline

  • 1997
    Started coding with HTML and PHP, driven by curiosity to build things online. Built my first business out of it.
  • 2000s
    Built early web projects while exploring different technologies and frameworks.
  • 2010s
    Already shifted to culture, marketing and leadership roles a while ago, but never stopped building and experimenting. Learned to love Python.
  • 2024
    AI becomes co-pilot. Shipping faster than ever. MVP mindset meets modern tools. Acknowledge the importance of coding for management.
  • 2026
    ulimativ.dev launches. Building in public. Tools for managers from a manager. Turning friction into software.
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> tree experiments/

/* Lightweight tools, AI workflows, dashboards, productivity extensions. */

$ ai-workflow

Exploring AI as a development co-pilot.

EXPERIMENTAL
$ micro-tools

Small utilities solving specific problems.

EXPERIMENTAL
$ dashboards

Data visualization and productivity dashboards.

EXPERIMENTAL
# ─────────────────────────

> echo "Two sides of the same builder"

Ideas & Leadership

Thoughts on brands, strategy, marketing and leadership.

Execution & Building

Shipping code. Micro-tools. Experiments. Learning in public.

# ─────────────────────────

$ contact --social

Building in public. Find me on GitHub, LinkedIn, or reach out via email.